Welcome to our new blog, new website, and new name for our 30-year-old company: Omnience. Formerly Meeting Consultants, we’re rebranding ourselves to reflect the exciting new products and services we’ll soon be launching for CMOs and event managers.
For many companies, marketing events are a key driver of revenue. But management typically has a murky picture of which events are winners and which are losers within a large portfolio. No one has the numbers to determine whether to slash the events budget-or double it!
Omnience can change that picture.
We make meetings and events happen. We focus exclusively on marketing events, where every seat filled with a prospect could represent hundreds of thousands of dollars in potential revenue. And we help you find out which prospects are qualified leads, and whether those events are making money for you.
If you manage a portfolio of marketing events or their budgets, watch this Omnience blog for news and perspectives that relate to your work. And soon we’ll be rolling out a major new technology product unlike anything in the event management industry.
In case you were wondering, here’s what inspired our new name. As a prefix, “omni” means all. That’s what Omnience addresses: all facets of the marketing event management cycle. We’ve been doing it for 30 years. In addition, Omnience is derived from words like:
- Omniscient, which means all-seeing and all-knowing, relates to an elusive goal for C-level executives: knowing the return they’re getting from their investment in marketing events.
- Experience. You want every attendee to leave your event with a great experience - which ultimately translates into new sales.
- Intelligence. Visibility into every event’s value-that’s the outcome you’re looking for.